Search Engine Optimization (SEO) Copywriting Services
Here’s an interesting fact: 93.4 percent of B2B buyers use the Internet at some point during their buying process to help them with a purchasing decision. Additionally, 63.9 percent begin their research through a search engine. (Source: MarketingSherpa and Enquiro survey, Oct. 2004.)
Just as important, 69.6 percent are more likely to click on organic listings than on the paid ads. So even if “paid search” is an integral part of your lead generation strategy, you’re missing out on dozens of opportunities every month if your site doesn’t show up high on the organic search results.
The bottom line: If your prospective buyers can’t find you, they’ll quickly find someone else.
So, What Do I Bring to the Table?
As a professional copywriter, I can help you strike a balance between copy that resonates with your audience (and motivates them to take action) and copy that also pleases the search engine “spiders.”
On the technical side of things, I’ll give you an expert analysis of your site and its positioning in the major engines.
I’ll help you identify the keywords and search phrases that are not only most relevant to what you do, but also are terms your prospects are actually using in their search efforts (optimizing for words no one is searching on won’t do you any good!).
I’ll also give you practical and easy-to-follow steps you can take to improve your web content while increasing inbound links to your site (links to your site from other websites can help increase your rankings…but only when done properly).
Learn more about my various SEO packages: